¿Qué significa comprar relojes de oro?

gold watch patek philippe

Como mucha gente, probablemente sueña con adquirir algún día un reloj de oro. La relojería es un mundo muy lujoso y el oro añade más elegancia y preciosidad a los relojes. El oro es un metal que siempre nos ha fascinado, pero implica una forma diferente de trabajar el reloj, por lo que los modelos de relojes son más raros. En este artículo, descubra las ventajas de poseer un reloj de oro y los modelos que ofrecemos en nuestras boutiques de Geneve.

Las ventajas de tener un reloj de oro

Un reloj de oro es a la vez un reloj y una joya. Un reloj ya es un accesorio precioso, pero poseer un reloj de oro es aún más prestigioso. Puedes llevar tu reloj todos los días, para el trabajo o para un evento social, siempre quedará bien. Con un cuidado adecuado y evitando los arañazos, su reloj nunca perderá valor, lo que le permitirá venderlo otra vez algún día si desea adquirir otro reloj.

Combine el arte de la relojería con el metal más codiciado con nuestra selección de relojes de oro

Los relojes de oro suelen ser ediciones muy limitadas. Por eso hemos seleccionado varios modelos de diferentes estilos para que pueda elegir. Puede elegir entre relojes de oro amarillo, oro rosa y oro blanco, tanto en la caja como en todo el reloj.

OMEGA De Ville oro amarillo

Omega Seamaster Diver 300M “Edition 007” oro amarillo

Panerai Submersible Goldtech oro amarillo

Breitling Chronomat Automatic 36 oro rosa

Breitling Chronomat B01 oro rosa

Patek Philippe Nautilus oro rosa

OMEGA Speedmaster Moonwatch oro rosa

OMEGA De Ville Ladymatic oro rosa

OMEGA Constellation oro blanco

Patek Philippe Grand Complications Perpetual Calendar oro blanco

Oro amarillo, oro rosa u oro blanco, ¿qué reloj le hace soñar? 

Si todavía está dudando en comprar un reloj de oro, le invitamos a visitarnos en una de nuestras boutiques de Geneve.


What does Longines mean?

The term Longines comes from the term the longines, meaning long meadow, elongated fields. When it comes to the origins of the brand, we could think from 1880, when the brand was registered in the Federal Office of Intellectual Property or even in 1889, when the logo was registered, the classic sandwatch with wings with equestrian inspiration. 1893? Registered in the international office, being the oldest brand with registered activity.

If we want to be precise, it starts in 1832. 

3 partners, August Agassiz and two others founded their watchmaking agency in Saint-Imier, pocket watches being their speciality. Later, it was Ernest Francillon who was the driving force behind the company.


In this pre-World War I year, Longines developed its first monopusher wrist chronograph caliber, the 13.33Z. An excellent movement of high quality, 29.00 mm in diameter, it is equipped with a 30-minute counter and measures the time with great precision.


Elegance is an attitude is the brand’s slogan and one of its core values. This was the inspiration for the Elegant collection, which perfectly represents the classicism and sobriety inherent to the watch brand itself. Each model in this collection represents its own definition of elegance.


A few years ago they unveiled a revolutionary development in timing. The Longines Positioning System, which provides instant data on the exact position of the horses during the races as well as their ranking.


Here at geneve company we always strive to have the best possible quality watches. We always have the best new products in this highly cultivated world. With Longines more of the same, here we bring the most remarkable novelties of the brand on our website. 

Next, these novelties are: Master collection, Hydroconquest, Dolcevita and Hydroconquest XXII Commonwealth Games.





These watches from Longines are the ones representing the icons from the brand, so here at geneve company we wanted to present them to you. Being able to see that we offer you the best possible watches. 

Discover more on our website about Longines novelties or other ones

Geneve Company

New store: Longines in Geneva!

Last month, the prestigious Swiss watchmaker Longines, synonymous with elegance, luxury and refinement, opened its new shop in the centre of Geneva

It all began in 1832 when Auguste Agassiz and two partners founded a watch shop in Saint-Imier. That same year, they produced their first movement, the 20A, a 20-ligne model that had an anchor escapement, a winding device and a time setting device. Over the years, the company established itself around the world, particularly in the United States.

The year 1852 was a key one for Longines, as it marked the arrival of the economist Ernest Francillon, Agassiz’s nephew. Taking the reins of the family business, the economist implemented a range of developments, including the Longines factory in 1867. Shortly after the opening of the workshop, the watch brand earned its first medal at the Universal Exhibition in Paris, the first in a long series of recognitions. The winged hourglass brand, which is now part of the Swatch Group, is the oldest watch brand still in use, unchanged. Its watches are unmistakable symbols of passion for excellence.

New shop

At 40 Rue du Rhône, one of the best-known shopping streets in Switzerland, Longines’ newest shop windows have been waiting to be discovered since October 2021. The shop was designed to offer an elegant and luxurious setting.

On the outside, you will find a clean and sophisticated façade showcasing the brand’s identity. Inside, the shop is warm and welcoming, elegantly featuring an array of materials in the watchmaker’s signature colours. Moreover, it is the only shop with a Collector’s Corner, an area reserved exclusively for vintage watches.

Longines describes this new shop as “a contemporary interpretation of Longines’ traditional values and illustrates the brand’s innate ability to match elegance and innovation.”

Five Longines piece we love


EVIDENZA L26424734




Happening soon: Dubai Watch Week 2021!

Salon Horlogerie Dubai 2021

From 24 to 28 November 2021, watch lovers have a date at the most important watch fair of the year: Dubai Watch Week (DWW)

Collectors, residents and tourists in Dubai will have the chance to discover 45 watch manufacturers together in an area of 70,000 m2 in the heart of Dubai’s financial district, where this highly-anticipated event will be held after the cancellation of several national and international watch shows following the pandemic. Created in 2015 by Ahmed Seddiqi & Sons, the 2021 edition of this biennial watch event coincides with the 50th anniversary of the creation of the United Arab Emirates and the Dubai 2020 World Expo spanning a period of six months. The list of activities includes the Horology Forum, which will consist of a series of round-table discussion, workshops and masterclasses led by expert craftspeople, and the Creative Hub, an educational and cultural platform for sharing watchmaking knowledge. Most importantly, visitors will be able to discover the latest releases from major brands like Chopard, Rolex, Audemars Piguet and Tudor. Major brands not attending the show include Patek Philippe and the brands of the Seiko Watch Corporation (Seiko and Grand Seiko), the Swatch Group (Omega, Breguet, Mido, Blancpain, Rado…) and the Richemont Group (IWC, Cartier, Panerai…).

Official website: https://www.dubaiwatchweek.com

Participating brands

Here are some of the watch brands available at Geneve Company that will be exhibiting at Dubai Watch Week 2021.  Bell & Ross | Breitling | BVLGARI | Chopard | Montblanc | Oris | TAG Heuer | 

Dubai, the new Honk Kong?

Avec le programme prévu pour la 5e édition de DWW, l’impressionnante palette de marques réunies par Ahmed Seddiqi & Sons et l’Exposition universelle de Dubaï 2020 se déroulant en même temps, Dubaï sera au sommet de la scène horlogère internationale, au point d’éclipser la Suisse et Hong Kong pour devenir le centre de gravité du monde horloger.

Did you know?

The Dubai 2020 World Expo is taking place from 1 October 2021 to 31 March 2022. Some 25 million visitors are expected to attend what is set to be the largest global event since the start of the Covid-19 pandemic and the first World Expo organised in the Middle East. Building a better world, shaping the future and connecting minds through sustainability, mobility and opportunities are the main goals of this monumental and historic event: Dubai 2020 World Expo.

Messika and Geneve Company : French excellence !

Pop-up store Messika japan

The Maison Messika collections available at our Geneve Company shops add a Parisian French touch where artistic excellence is reflected in all the creations.

“The emotion appears when the imagination becomes real,” writes Valérie Messika, daughter of renowned diamond maker André Messika and founder and artistic director of Maison Messika, a jewellery brand created in Paris in 2005. At her workshop, the art- and architecture-loving designer draws her inspiration from fashion, haute couture and, above all, contemporary women. Thus, every year the jewellery brand releases bold new creations and jewellery masterpieces that combine jewellery technique and fashion trends. That is why Messika Jewellery and High Jewellery Maison is always up to the challenge of expressing the spirit of the Maison and maintaining the perfect balance between modernity and jewellery tradition.

Did you know ?

Messika has made its way to Japan ! From 27 September 2021 to 25 January 2025, the Messika Jewellery and High Jewellery Maison is setting up its brand new pop-up store on the 5th floor of the Hankyu Umeda flagship department store in Japan. Customers will have the opportunity to see the brand’s most iconic collection, its signature Move collection as well as an array of High Jewellery pieces.

Messika Move Classic available at Geneve Company

Yet there is no need to go to Japan, since Messika’s signature collection is available at our Geneve Company shops. Here are some of our favourites from this collection.

Move Classic Bracelet

Move Classic Earrings

Move Classic Necklace

Move Classic Ring

Omega Seamaster 007 Edition

Discover the watch from the film No Time to Die, to be released in October

Identical to 007’s watch in No Time to Die, Omega is launching a 42 mm Seamaster in strong yet lightweight Grade 2 Titanium with a brown “tropical” aluminium bezel ring and dial. Find this piece at Geneve Company before it is picked up by 007 film buffs.

James Bond has been wearing Omega Seamasters in every film since 1995. Over the years, the brand has also created an array of special edition watches with features that celebrate 007 and its more than 50-year legacy of genre-defining films.

Now in 2021, agent 007 is on a mission to rescue a kidnapped scientist, but the operation turns far more dangerous than expected. To take on a mysterious new ruffian, James Bond is armed with his Seamaster Diver 300M 007 Edition, crafted from robust titanium for the most action-packed situations.

Seamaster Diver 300M

It is slightly slimmer than standard Diver 300M models, thanks to the convex shape of the sapphire glass, and comes with a Grade 2 titanium mesh bracelet with an innovative adjustable buckle.

The Diver 007 Edition contains the OMEGA Co-Axial Master Chronometer Calibre 8806, which has achieved the industry’s highest standards in terms of precision and chronometric performance.

Automatic movement with Co-Axial escapement. Master Chronometer Certified, approved by METAS, resistant to magnetic fields up to 15,000 gauss. Free sprung-balance with silicon balance spring, automatic winding in both directions. Special luxury finish with rhodium-plated rotor and bridges with Côtes de Genève in arabesque.

Feel free to visit our shops to get a close-up view of this and other 007 editions that we carry, such as the limited edition of the Commander’s Watch 007. You can also purchase them from our website.

Seamaster Diver 300M Tokyo 2020

The official watch of the Olympic Games Tokyo 2020 is available at Geneve

It may be a bit later than planned, but the Tokyo 2020 Olympics are finally here. The legendary sporting event is being held in Japan, and the Official Timekeeper is Omega, which presented a very special watch to celebrate the occasion.

The Seamaster Diver 300M Tokyo 2020 features a unique colour scheme inspired by the emblem of the Olympic Games Tokyo 2020 along with the best in watchmaking technology. It is available at Geneve, presented in a lovely white box for storing.

The 42.00 mm case is crafted in stainless steel and topped with a blue ceramic bezel ring filled with a white enamel diving scale. Stainless steel is also used for the polished and brushed bracelet, which blends seamlessly with the case.
To complement the blue there is a polished white ceramic dial that is enhanced with added depth afforded by the laser-engraved waves. Additional details include a date window at 6 o’clock and the famous Seamaster name highlighted in red. The blued hands and hour markers filled with white Super-LumiNova round out the design.

The sapphire crystal case back denotes this special moment in time with its transferred Olympic Games Tokyo 2020 emblem while also revealing the OMEGA Co-Axial Master Chronometer Calibre 8800 certified by the Swiss Federal Institute of Metrology (METAS). A standard of performance that would make any gold medal athlete proud.

Those who choose this unique watch will receive it in a special Olympic Games presentation box together with a Master Chronometer certificate and a full 5-year warranty.

Tokyo 2020 marks the 29th time that Omega has served as Official Timekeeper of the Olympic Games since 1932. Bringing nearly 90 years of experience to the occasion, the brand will once again capture every second of action with innovation, precision and passion.

If you would like to see this extraordinary piece, you can make an appointment and come visit us at our shop, where we also have a wide selection of other watches by Omega.

Marco Bicego celebrates the 20th anniversary of Marrakech

The jewellery designer is celebrating the anniversary with a new collection

The Italian master has devoted his life to creating finely crafted high-quality pieces, and now he is presenting his Marrakech Onde collection to mark the 20th anniversary of the brand’s launch.

The different collections of the Italian brand are available at Geneve, where we carry a wide variety of handcrafted pieces by this jewellery maker

All the jewellery is created at the headquarters in Trissino by master craftspeople who, with their manual dexterity, shape gold into unique and inimitable pieces of jewellery, like the women who wear them. The pieces express the refinement and elegance of a 100% Italian made product.

According to Marco Bicego himself, the pieces in the first Marrakech collection have made his brand recognisable, as have the other famous collections like Goa, El Cairo and Masai. The story of this series of pieces began when the Italian jewellery designer was still working at his father’s company and saw a chain discarded due to a defect. He then came up with an idea: the chain became a new concept of beauty –irregular, deliberately imperfect and unique– thus embracing this concept for what it was.

The creation of jewellery in an artisanal way is one of the hallmarks of the Italian brand

The new collection

Marrakech Onde was born from Marco Bicego’s knowhow full of craftsmanship and its own identity. It is a new, different, contemporary collection with a distinctive primary feature: lightweight and thin 18-carat yellow gold in the shape of a spiral and in deliberately irregular ovals adorned with pavé diamonds.

There are three different variations available:

1. More youthful and dynamic, with all the chain links in gold.

2. More classic, with interspersed diamond-studded ovals.

3. More romantic, with concentric ovals and small diamonds.

The bracelets

A semi-rigid mesh wraps around the wrist, creating an unexpected three-dimensional look.

The earrings

The concentric earrings are perfect for every occasion. They can be worn during the day for an elegant romantic look or paired with an evening gown, making them the focal point that enhances it.

The necklaces

It is a more lightweight version of a classic chain adorned with diamond-studded elements. It is perfect for any time of day.

If you like the pieces by this designer, come visit us and a fine jewellery expert advisor will help you find the perfect look with this Italian jewellery. You can book an appointment here. We look forward to seeing you.

Omega presented its new Aqua Terra models

A new Omega watch designed for adventurers who feel equally at ease in the city centre as in the middle of the ocean

2 minute read

We previously showed you the watchmaker’s latest releases for April, and now Omega is surprising us with new Seamaster models in different variations.
The Aqua Terra collection features new dials in understated sun-brushed shades and two-tone teak patterns with eye-catching hour markers, including diamonds arranged incrementally from 6 to 12 o’clock and sailboat hull-shaped indexes with iridescent mother-of-pearl inlay.

There are matching metal bracelets, beige and blue rubber straps, and red, burgundy, beige and green leather straps

The most prominent feature of all the new models is the small seconds sub-dial at 6 o’clock encircled by an applied sub-dial ring, many of which are crafted in 18-carat Sedna™ gold and some even have set diamonds.


The collection contains eight 38 mm watches crafted in stainless steel or a combination of steel and 18-carat Sedna™ gold. These pieces are driven by the Omega Co-Axial Master Chronometer calibre 8802. There are also new dials in dark green, light green, linen and extra white mother-of-pearl.

There are two luxury models in 18-carat Sedna™ gold with diamond-set bezels. These pieces are powered by an Omega Co-Axial Master Chronometer calibre 8803 with an 18-carat Sedna™ gold rotor and balance bridge. Customers can opt for an Aqua Terra with a purple jade dial and an 18-carat Sedna™ gold bracelet or a model with an extra white mother-of-pearl dial and a red leather strap.

The 41 mm range includes four editions in stainless steel and one in stainless steel and 18-carat Sedna™ gold. All of them are powered by an Omega Co-Axial Master Chronometer calibre 8916. The two-tone dials come in blue-grey, silvery-blue and silvery-beige. The watches are fitted with a matching strap or an integrated structured rubber strap in a complementary colour.

The larger pieces also include four models in 18-carat Sedna™ gold, all of which are powered by a movement that is as luxurious as the watch’s exterior, the Omega Co-Axial Master Chronometer calibre 8917. Dials come in two-tone blue-grey or two-tone silvery-beige.

To learn more about the collections available at our shops and on our website, visit us at our Geneve locations around Gran Canaria and make an appointment at our shop or request a video call.

Aquanaut & Aquanaut Luce de Patek Philippe

Un nuevo reloj de viaje para mujer

Patek Philippe hace evolucionar el diseño del Aquanaut Luce para mujer, dotándolo de un diámetro mayor y de un nuevo brazalete integrado. Este reloj está disponible en acero y en oro rosa con esferas de diferentes colores y pulseras a juego.

Los modelos Aquanaut para hombre se enriquecen también, con la llegada de la primera versión en oro blanco del Aquanaut Chronograph, realzado con tonalidades azul noche o verde caqui.

En Geneve hablamos anteriormente de los nuevos Nautilus, ahora nos complace compartiros estos elegantes modelos Aquanaut y Aquanaut Luce de la manufactura suiza.

Aquanaut Luce de cuarzo en acero

Referencia 5267/200A-001

Esta referencia se propone en tres colores de esfera con pulseras a juego. Uno negro de estilo atemporal, uno blanco mate muy femenino y un atrevido verde caqui.

Las esferas se caracterizan por su estilo deportivo y refinado, gracias a su motivo acuñado Aquanaut en el que destacan las cifras arábigas aplicadas y las grandes agujas tipo bastón de oro blanco con revestimiento luminiscente.

Referencia 5267/200A-011

En la versión con esfera blanca mate la legibilidad se ve reforzada gracias a las cifras negras y a la fecha impresa en blanco sobre fondo negro en una ventanilla en posición 3h.

Estanca hasta 120 m, gracias principalmente a su corona enroscada, en su interior alberga el calibre de cuarzo Patek Philippe E 23-250 S C.

Referencia 5267/200A-010

El bisel de aristas pulidas va realzado con una hilera de 48 diamantes redondos Top Wesselton Pur (~1,11 ct). El brazalete integrado de material composite va dotado de un cierre desplegable patentado provisto de un sistema de seguridad con cuatro puntos de enganche independientes.

Aquanaut Luce automático

Referencia 5268/200R-001

El estilo femenino sport chic se ve acentuado en un nuevo modelo de un diámetro de 38,8 mm, con brazalete integrado. La caja es de oro rosa y estanca hasta 120 m, el bisel octogonal redondeado, va realzado con una hilera de 48 diamantes Top Wesselton Pur (~1,11 ct) engastados. La esfera blanca mate grabada con el motivo Aquanaut va adornada con cifras arábigas aplicadas de oro rosa y agujas de horas y minutos tipo bastón, también de oro rosa y dotadas de un revestimiento luminiscente.

Este reloj, alberga el calibre 26-330 S C de cuerda automática. El brazalete integrado de material composite color blanco mate va provisto de un cierre desplegable patentado y dotado de un sistema de seguridad mediante cuatro puntos de enganche independientes.

Aquanaut Luce Travel Time

Referencia 5269/200R

El nuevo Aquanaut Luce Travel Time lleva dos agujas centrales de las horas, una calada, para la hora del domicilio, la otra maciza, para la hora local. Al cambiar de huso horario, la usuaria tiene la posibilidad de ajustar la aguja de la hora local hacia delante o hacia atrás, por saltos de una hora, tirando de la corona hasta la posición intermedia, y sin que ello influya en absoluto en la precisión de marcha del movimiento.

La caja de oro rosa de 38,8 mm de diámetro, provista de una corona no atornillada es estanca a 60 m. Posee una esfera blanca mate y un brazalete a juego que va realzado con un bisel de aristas pulidas engastado con 48 diamantes Top Wesselton Pur (~11,11 ct). La esfera con motivo Aquanaut grabado va adornada con cifras aplicadas y agujas tipo bastón de oro rosa, con revestimiento luminiscente para las agujas macizas.

Aquanaut para hombre

Referencia 5968A

La referencia 5968 se estrena con un modelo de acero con esfera negra, acompañado de un brazalete de material composite negro y entregado con un segundo brazalete de material composite color naranja.

El contador 60 minutos en posición 6h retoma la forma octogonal redondeada del bisel. Las indicaciones del cronógrafo destacan en blanco sobre el relieve grabado Aquanaut. Este modelo alberga el calibre cronógrafo flyback de cuerda automática CH 28-520 C que conjuga tradición e innovación. La caja de 42,2 mm de diámetro estanca hasta 120 m. El brazalete integrado de material composite ultrarresistente va dotado de un cierre desplegable.

Una vez más la manufactura suiza nos demuestra que la elegancia se puede llevar en cualquier muñeca y en cualquier ocasión con estos excepcionales relojes, que desde el año 1977 están cautivando a la mujer, y ahora al hombre. Si queréis estar informados sobre los relojes que ofrece Patek Philippe, nuestros asesores de Geneve están a vuestra disposición tanto en boutiques como vídeollamada, podéis concertar una cita en nuestra web.

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