The new IWC Schaffhausen campaign focuses on the latest addition to the Portofino collection, the Portofino Chronograph 39. It is worn by supermodel Gisele Bündchen. Here is a closer look at this timepiece that is both elegant and durable, like the new muse.
The perfect ambassador for the Portofino Chronograph 39
Gisele Bündchen, the new face of the Portofino Chronograph 39, perfectly represents the environmental values that are so dear to IWC Schaffhausen. The famous Brazilian supermodel is part of this focus, serving as IWC’s first Environmental & Community Projects Advisor. Moreover, she has been a UN Environment Goodwill Ambassador since 2009. In the campaign, Gisele Bündchen wears several watches from the brand, most notably the new Portofino Chronograph 39, an elegant designer timepiece. A collaboration that makes perfect sense.
A chronograph for everyday use
The 39 mm chronograph has a stainless steel case, a silvered dial and rhodium-plated hands. It is powered by the IWC-manufactured 69355 calibre. The durable and precise chronograph movement features a classic column-wheel design allowing for the measurement of time intervals up to 30 minutes. It is visible through a domed sapphire glass that has anti-reflective coating on both sides and builds up a power reserve of 46 hours. The watch is water resistant to 5 bar. The Portofino 39 comes with a beige calfskin strap. The strap can be changed quickly and easily, allowing you to go with a different style whenever you want.
If you are mesmerised by the IWC Schaffhausen Portofino Chronograph 39, please come visit us at one of our GENEVE shops.
You can also order it online on our website.
